Get proven VP of Sales expertise without the full-time cost. Build pipeline, refine your process, and drive measurable results with fractional leadership that delivers—for SaaS, manufacturing, professional services, and beyond.
Pipeline Growth
Average in first 90 days
Conversion Lift
Stage-to-stage improvement
Cost Savings
vs. Full-time VP hire
Time to Impact
From engagement start
Whether you've secured funding, won a major contract, or are entering new markets—scaling revenue requires more than effort. It requires proven sales leadership.
$200K+ salary, equity, and 6-12 months to find the right fit. Plus the risk of a bad hire that could derail your growth plans and waste critical resources.
Your stakeholders expect aggressive revenue growth. Every month without a repeatable sales system is lost opportunity and competitive disadvantage.
You need someone who's done it before—who has the playbook, the connections, and the battle scars from scaling B2B sales across multiple industries.
Get executive-level sales leadership without the full-time overhead, risk, or 6-month search. Deploy proven expertise in 30 days, not 6 months.
Three engagement models designed for different stages and needs—all focused on driving pipeline, improving conversion, and building a repeatable sales engine.
Build pipeline, refine process, align your tech stack
Best for:
Growing companies building their first scalable sales process
Senior leadership embedded for 3-6 months
Best for:
Mid-market B2B companies with 5-20 person sales teams
Define ICP, shorten cycle, improve conversion
Best for:
Established B2B companies refining their growth engine
30-minute call • No obligation • Tailored recommendations
We don't just give advice—we drive measurable outcomes that show up in your board deck.
Fleet Management Software
Pipeline Growth (90 days)
+340%
Lead-to-Close Conversion
+52%
Average Deal Size
+28%
"Transformed our outbound motion from random activity to a predictable pipeline machine. We went from 15 qualified meetings/month to 65+ in 90 days."
Workplace Safety Solutions
Deal Cycle Reduction
-35%
Win Rate Improvement
+44%
Revenue Impact (6 months)
+$2.4M
"Built our entire discovery framework from scratch. Sales reps stopped winging it, and our win rate nearly doubled in one quarter."
3-5x
Pipeline Growth
40%+
Conversion Lift
30-60d
Time to Impact
65%
Cost Savings
From diagnostic to deployment, we build a sales engine that scales with you
Deep dive into your current state—pipeline analysis, rep shadowing, tech stack audit, ICP refinement. We identify the bottlenecks killing your conversion.
Create your sales playbook—discovery framework, qualification criteria, stage definitions, handoff protocols. Everything documented and repeatable.
Train your team on the new frameworks. Weekly coaching sessions, live deal reviews, and QA calls to ensure adoption and correct execution.
Iterate based on data. Refine messaging, optimize sequences, improve conversion points. Build the machine that runs without you having to micromanage.
Founders and CEOs who've worked with us
Jason Mitchell
CEO, Technology Company
"We were stuck at $800K revenue for 8 months. GSD Associates came in, rebuilt our entire sales motion, and we hit $2.1M within 6 months. The ROI was immediate and undeniable."
Growing tech company • 12-person sales team
Sarah Kim
VP of Sales, Industrial Services
"Our sales reps were freestyling every discovery call. GSD built us a framework that's now part of our DNA. Win rate went from 22% to 39% in one quarter. Game-changing."
Mid-market company • 25-person sales org
David Anderson
Founder, Professional Services
"I couldn't afford a full-time VP of Sales, but I couldn't afford NOT to have one either. The fractional model was perfect—elite expertise without the $250K+ commitment."
Growing business • 5-person team
Maria Chen
CRO, Enterprise Software
"Pipeline quality was our biggest issue—too many thin opps that went nowhere. GSD Associates tightened our qualification and handoff process. Now every opp in our CRM is real."
Enterprise company • 40-person GTM team
Not just another sales consultant
From startups to enterprise, across tech, manufacturing, professional services, and more. Whether you're scaling rapidly or entering new markets, we've done it before and know what works.
From sales playbooks to training programs, from process metrics to go-to-market plans—we cover it. No need for multiple consultants.
When stakes are high (major contracts, aggressive growth targets, market expansion), you need action, accountability, and measurable outcomes—not just advice.
Our fractional model lets you pay for what you need, when you need it. Focus capital on growth, not overhead.
Book a free 30-minute strategy call. No obligation. Just a conversation about where you are, where you want to go, and how we can help you get there faster.
30-Minute Call
Quick but thorough
Tailored Insights
Specific to your situation
No Obligation
Just valuable advice
Available this week • 30-minute commitment • Immediate value
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